Jewelry Purchase Journeys

In 2019, I was part of a multidisciplinary team tasked with exploring the future of jewelry retail for an anonymous agency client. Our team was tasked with exploring future technologies that could enhance the purchase experience for engagement rings, gifts, and self-purchases.

As the visual designer on the team, my role involved interpreting the research and ideation from my fellow team members and creating a step-by-step visual journey to present to the client. I used ProCreate software to illustrate our concepts and organized the visuals to fit multiple presentation formats, including PowerPoint and interactive PDF.

Our work was well-received by the client and led to several future projects for the agency. Through my contributions as the visual designer, we were able to effectively communicate our team's vision for the future of jewelry retail and demonstrate how emerging technologies could enhance the overall purchase experience.

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Portrait Photography by
Keilane Productions